--- title: Voice is Changing Online Search | CommonMind Blog description: More and more people are using services to search like they speak. The queries are different from what they would have been if they were typed out. --- [![Group 139 (1)](https://www.commonmind.com/hubfs/Group%20139%20(1).svg "Group 139 (1)")](https://commonmind.com) [![CommonMind Logo](https://www.commonmind.com/hubfs/CommonMind%20Logo.svg "CommonMind Logo")](https://www.commonmind.com/) - [Solution](https://www.commonmind.com/solution) - [Results](https://www.commonmind.com/results) - [Pricing](https://www.commonmind.com/pricing) - [Authority Blueprint](https://www.commonmind.com/pricing/ai-authority-blueprint) - [Growth Programs](https://www.commonmind.com/pricing/growth-programs) - [AI Visibility Snapshot](https://www.commonmind.com/ai-visibility-snapshot) - [Learning Center](https://www.commonmind.com/learning-center) - [About](https://www.commonmind.com/about) - [Meet the Team](https://www.commonmind.com/about/team) - [Contact Us](https://www.commonmind.com/contact) More results En - [English](https://www.commonmind.com/blog/voice-changing-online-search#) - [Español](https://www.commonmind.com/es/blog) [ Book a discovery call ](https://www.commonmind.com/contact) [ Book a discovery call ](https://www.commonmind.com/contact/book-discovery-call) - [ Solution ](https://www.commonmind.com/solution) - [ Results ](https://www.commonmind.com/results) - [ Pricing ](https://www.commonmind.com/pricing) - [ Authority Blueprint ](https://www.commonmind.com/pricing/ai-authority-blueprint) - [ Growth Programs ](https://www.commonmind.com/pricing/growth-programs) - [ AI Visibility Snapshot ](https://www.commonmind.com/ai-visibility-snapshot) - [ Learning Center ](https://www.commonmind.com/learning-center) - [ About ](https://www.commonmind.com/about) - [ Meet the Team ](https://www.commonmind.com/about/team) - [ Contact Us ](https://www.commonmind.com/contact) [ Book a discovery call ](https://www.commonmind.com/contact/book-discovery-call) [PPC](https://www.commonmind.com/blog/tag/ppc) # Voice is Changing Online Search by [Matthew Forrest](https://www.commonmind.com/blog/author/matthew-forrest) 1 min read May 29, 2019   As technology continues to advance and we continue to adopt it, we are seeing shifts in behavior. One such shift is with online search, as highlighted by [Search Engine Journal](http://www.searchenginejournal.com/voice-changing-online-search/114987/). More and more people are using Siri, and similar services, to search like they speak. The queries we see are going to be different from what they would have been if they were typed out. One example illustrated in Search Engine Journal’s post was as follows: - “*Typed Search: ‘new pink golf clubs intermediate skill full set women's’* - ***Voice Search: ‘Find me a full set of new pink women's golf clubs for sale that would be perfect for an intermediate level golfer’”* Both searches are different-looking, but achieve the same goal. *“The difference is when we speak, we’re including filler words like ‘a,’ ‘for’, and ‘me,” which can give search engines an idea of what your intent was.”* Predictive search is becoming increasingly important. For instance, if you look at pictures of the Liberty Bell and your next query is asking how it cracked, search engines know you are referring to the Liberty Bell. Keywords aren’t as important as they once were – people want a search result based on what they are thinking at the moment. For instance, when I’m looking for a new pizza place to try, I say “good pizza near me” instead of typing “good pizza places in Boston.” Voice search is going to have a major effect on geo-local results because “people can find the information they are looking for without having to visit a website.” Because of this, businesses are likely to see more foot traffic and less website traffic. This means that content will have to be people – not keyword – focused. Learn more about these trends on [Search Engine Journal](http://www.searchenginejournal.com/voice-changing-online-search/114987/).     #### Share this [Share on X ](https://x.com/intent/post?url=https://www.commonmind.com/blog/voice-changing-online-search&text=Voice+is+Changing+Online+Search+%7C+CommonMind+Blog) [Share on Facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.commonmind.com/blog/voice-changing-online-search&t=Voice+is+Changing+Online+Search+%7C+CommonMind+Blog) [Share on LinkedIn ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.commonmind.com/blog/voice-changing-online-search&t=Voice+is+Changing+Online+Search+%7C+CommonMind+Blog) Previous story [← The Latest News on AdWords Click Fraud](https://www.commonmind.com/blog/ppc/latest-news-adwords-click-fraud) Next story [Uncover the 6 Important AdWords Reports You’ve Never Heard Of →](https://www.commonmind.com/blog/6-important-adwords-reports) ### You May Also Like These Related Stories [Why Are Your Brand CPCs Getting More Expensive?](https://www.commonmind.com/blog/brand-cpcs-more-expensive) ![](https://www.commonmind.com/hubfs/Imported_Blog_Media/commonmind-logo-Jan-18-2023-04-31-56-8127-PM.png) [PPC](https://www.commonmind.com/blog/tag/ppc) #### Why Are Your Brand CPCs Getting More Expensive? Oct 3, 2019 12:00:00 AM 5 min read [Twenty Examples of Digital Marketing Ads](https://www.commonmind.com/blog/examples-of-digital-ads) ![](https://www.commonmind.com/hubfs/Imported_Blog_Media/facebook-desktop-ad-1-2.png) [PPC](https://www.commonmind.com/blog/tag/ppc) #### Twenty Examples of Digital Marketing Ads Apr 2, 2021 12:00:00 AM 11 min read [Google’s Responsive Search Ads: Best Practices & How-To](https://www.commonmind.com/blog/googles-responsive-search-ads-best-practices) ![](https://www.commonmind.com/hubfs/Imported_Blog_Media/Be-Creative-556x387-3.jpg) [PPC](https://www.commonmind.com/blog/tag/ppc) #### Google’s Responsive Search Ads: Best Practices & How-To Aug 20, 2019 12:00:00 AM 6 min read [![CommonMind Logo (1)](https://www.commonmind.com/hubfs/CommonMind%20Logo%20(1).svg "CommonMind Logo (1)")](https://commonmind.com) ###### **About our agency** Founded in 2001, CommonMind helps vertical SaaS companies turn deep expertise into market authority — so small marketing teams can drive real pipeline, not just traffic. [![X_logo_2023](https://www.commonmind.com/hubfs/X_logo_2023.svg) ](https://twitter.com/commonmind) [Solution](https://www.commonmind.com/solution) - [Results](https://www.commonmind.com/results) - [Pricing](https://www.commonmind.com/pricing) - [Learning Center](https://www.commonmind.com/learning-center) - [Blog](https://www.commonmind.com/blog) - [About](https://www.commonmind.com/about) ###### Marketing insights that empower busy marketers: © Copyright 1999 - 2026 CommonMind LLC. All Rights Reserved Boston | [Privacy Policy](https://www.commonmind.com/privacy-policy) | [(617) 765-1777](tel:6177651777) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Matthew Forrest", "url" : "https://www.commonmind.com/blog/author/matthew-forrest" }, "dateModified" : "2025-06-10T13:04:59.035Z", "datePublished" : "2019-05-29T04:00:00.000Z", "headline" : "Voice is Changing Online Search | CommonMind Blog", "mainEntityOfPage" : { "@id" : "https://www.commonmind.com/blog/voice-changing-online-search", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject" }, "name" : "CommonMind" } } ```