Top of Screen = Top of Mind
Chances are, you’ve used a major search engine at least once in the last 24 hours. Your prospects and customers are no different. Internet searches, especially conducted on mobile devices, are a critical channel for establishing awareness and interest. We help customers maximize their presence in search results with paid placements on search engines like Google and Bing, ensuring the best possible ad placement relative to the competition.
Our advisors will work with you to identify the most relevant, highest-performing keywords, then create relevant ad content that drives website visits. We measure every aspect of paid search campaigns, tweaking content, budget and settings regularly based on performance data to maximize results.
What we offer:
- Keyword research and selection
- Ongoing, data-driven campaign ROI optimization
- Management toward specific ROAS, CPA, and/or ROI targets
- Ongoing testing with new ad copy and offers to improve your conversion rates
- Detailed weekly reports so you know how your budget is being allocated, where you’re getting the most value, and what opportunities exist for you to improve results
- Unlimited phone consultations to answer questions about your campaigns
- Regular strategy discussions to brainstorm, adjust, and plan new pay-per-click marketing opportunities