Digital Marketing for an eCommerce Store

About Swag.com

Swag.com was founded with a simple goal: to be the best place to buy and manage quality promotional products that people actually want to keep. To accomplish this, Swag.com curated the best products and created the industry-leading swag purchasing and distribution platform. Swag.com began partnering withCommonMind in September of 2020.

Challenge

Swag.com was looking for accelerated growth as they started emphasizing B2B sales and B2B focused content. However, their plans were limited by their marketing team’s bandwidth. Their primary goal was to increase their organic traffic to boost overall revenue.

Solution

CommonMind was onboarded as Swag.com’s on-demand digital marketing team. We identify priority SEO targets, strategize marketing offers, and guide their content for better rankings. At the start of our engagement, the CommonMind team ran an SEO audit for Swag.com and identified these issues:

• Significant page speed problems

• Pages failing to load

• 404 errors

After identifying these issues, CommonMind provided Swag.com with detailed instructions to resolve the errors. CommonMind actively monitors performance to ensure any new SEO issues are caught and resolved quickly. Using targeted keyword research, the CommonMind team also provides Swag.com with SEO briefs to help their content team create content that ranks highly on Google